[PDF book] Concept Writing. Turn your ideas into winning concepts.
You have an idea for a new product or service and are interested to take it forward. But what is the next step? What is the best format to optimize and test your ideas with stakeholders?
A concept board is a great way to communicate the intent of your idea and a starting point for optimization and further development. Release the creative ideas inside your head to flesh them out, collect stakeholder feedback, and gain internal buy-in.
Concept Writing is a practical guide to help you craft winning concepts. The book contains actionable instructions and a library of templates from one-line idea descriptions to detailed propositions. Give your ideas the best chance of winning by combining the art and science of concept writing.
With this book, the author combines insights from 10+ years of inspiring, optimizing, and testing concepts for leading global brands to help your ideas reach their full potential.
Pre-order now to be the first to receive the PDF version of the book.
RISK-FREE
- You will not be charged until the day of the release.
- If you aren't 100% satisfied with your purchase, simply send me an email within 30 days after the book release and you will receive a complete, no questions asked refund of the total.
You'll get the PDF version of the book.